Kellogg partners with Bega in peanut-butter flavoured cereal

Kellogg companions with Bega in peanut-butter flavoured cereal


Australia’s iconic breakfast model Nutri-Grain has delighted followers with the launch of a brand new taste mash-up that’s set to take your cereal sport to the subsequent stage. Nutri-Grain has joined forces with Bega Peanut Butter to create an epic taste mixture with a nutty twist. The limited-edition Nutri-Grain Bega Peanut Butter Taste Cereal consists of the long-lasting malty crunch that we all know and love, adopted by a taste hit of peanut buttery goodness.

Serving up an “epic style explosion”, customers can seize a field for simply $6.95 at Woolworths.

The brand new creation comes off the again of the Nutri-Grain x OAK Plus and Coco Pops x Golden Gaytime collabs.

“Australia went mad for our collabs final 12 months, so we’ve upped the ante with one other unstoppable collab,” Dan Bitti, Kellogg’s breakfast lead, stated.

“We’ve introduced collectively the malty-crunch and peanut items to convey Aussies one thing new, that up till now they may have solely ever dreamed about.

Jacqui Roth, advertising supervisor, Spreads at Bega stated: “We’re thrilled to be teaming up with Nutri-Grain. We will’t consider a butter model to accomplice with as Bega Peanut Butter makes its debut within the cereal aisle.”

In the meantime, KitKat has launched two new flavors impressed by the unique café cookie; Byron Bay Cookies.

With the candy deal with collaboration of the summer time, Aussies can now take pleasure in KitKat Impressed by Byron Bay Cookies – Milk Choc Chunk and Triple Choc.

Now on grocery store cabinets throughout Australia, the brand new creation marks the confectionary model’s thrilling first collaboration with an Australian model, paving the best way in cookie creations with an iconic native participant.

The brand new flavors are set to be a success, with two choices obtainable to fulfill any and all chocolatey cookie cravings.

The Milk Choc Chunk will delight the most important cookie lovers, with crisp wafer fingers lined in white choc, topped with cookie items on a milk chocolate base.

For these on the lookout for an additional chocolatey hit, the Triple Choc has you sorted with milk chocolate-covered chocolate wafer fingers topped with crunchy cookie items.

“We’re so excited to introduce KitKat model’s first Australian collaboration to the market, and thrilled that it’s with iconic and beloved native cookie maker Byron Bay Cookies,” Nestlé head of promoting – confectionery Joyce Tan stated.

“We all know Aussies will love these tasty additions to the vary, and every chew is bound to move them to their very own beachside Byron Bay break.”



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